Post by cerivex196 on Mar 12, 2024 9:21:28 GMT
Selling by phone is not just about calling random people and forcing them to buy what they don't need. First, cold calling can be tailored to customer needs, making it less random. Of course, it requires some effort, but it brings spectacular results. Large companies, such as the American HubSpot, know well that traditional cold calling is a thing of the past. Customers don't want to be called . This is not what effective telephone selling is all about.
Trainers from HubSpot Academy, based on their experience, advise that Job Function Email Database high sales effectiveness over the phone can only be achieved with close cooperation between the marketing and sales departments. How does it work in practice? After completing its campaigns, e.g. a series of webinars, the marketing department monitors the behavior of users who responded to the campaign in some way, e.g. by signing up for a training or downloading a presentation. If the user's actions indicate that he may be interested in the company's offer, he is classified as a potentially interested customer. which contacts him to present an offer.
At first glance, this process may seem expensive and time-consuming. As Natalia Maruszczak, sales director at CallPage, emphasizes, it is also very profitable. Salespeople do not cold call a potential customer, but rather in reference to a specific action taken on the website. This is what effective telephone selling looks like. Thanks to this, the customer does not get irritated by being bothered with calls for no specific reason. Moreover, the company's salespeople are not exposed to as much stress as is the case with traditional cold calling. Secondly, in addition to cold calling, there are also inbound calls .
Trainers from HubSpot Academy, based on their experience, advise that Job Function Email Database high sales effectiveness over the phone can only be achieved with close cooperation between the marketing and sales departments. How does it work in practice? After completing its campaigns, e.g. a series of webinars, the marketing department monitors the behavior of users who responded to the campaign in some way, e.g. by signing up for a training or downloading a presentation. If the user's actions indicate that he may be interested in the company's offer, he is classified as a potentially interested customer. which contacts him to present an offer.
At first glance, this process may seem expensive and time-consuming. As Natalia Maruszczak, sales director at CallPage, emphasizes, it is also very profitable. Salespeople do not cold call a potential customer, but rather in reference to a specific action taken on the website. This is what effective telephone selling looks like. Thanks to this, the customer does not get irritated by being bothered with calls for no specific reason. Moreover, the company's salespeople are not exposed to as much stress as is the case with traditional cold calling. Secondly, in addition to cold calling, there are also inbound calls .